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Various studies have shown that new generations (millennials and centenials) are immune to advertising, that is, they never look at it and it goes unnoticed in front of their eyes. To overcome this challenge, we define that in many cases a methodology called INBOUND MARKETING can be applied.
This methodology consists of subtly delivering information of interest to the potential client, taking him little by little during his way to purchase (buyer's journey) until he becomes an ambassador for our brand so that he can recommend us and be faithful over time.
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